Historically, gold has helped protect portfolios from inflation, market corrections, and other volatility. As one of the best performing asset classes of the 21st century so far, and a core holding of just about every major bank and government on earth, with a market cap north of $10 trillion, gold is widely recognized as an important component in any long term investor’s portfolio.

Hard Assets Alliance (HAA) makes investing in gold simple—it works like a brokerage account. Set up your account and fund it in just minutes. Then you can buy & sell precious metals around the clock, delivered to you globally or stored at one of their fully integrated vaults worldwide, in just a few clicks with their easy to use app.

You're investing in true physical gold, silver and other precious metals by purchasing whole coins and bars for allocated storage, in your name only. With an HAA account, you can:

Store your assets in fully integrated vaults, operated by the world’s top names in security (Brinks, Loomis, and Malc-Amit) at locations around the world, and independently audited & insured at all times.
Take delivery of your metals at any time with just a few clicks.

Additionally, you don’t have to try to time the markets, or worry about missing an opportunity while you save up enough to benefit from the low premiums of larger format bars or coins. Use HAA’s MetalStream automatic investment program to make regular purchases of gold and silver: Make once-monthly investments in the bars or coins you pick, building up fractional shares over time. Enjoy the same price as buying whole items with no added fees. As you accumulate bars and coins, they are automatically moved to allocated storage in your name and available for delivery when/if you choose. Invest as little as $25/month, automatically, from your account balance or deposited from your bank. Sell your whole or fractional holdings at any time. With MetalStream, you can dollar cost average into precious metals over time, saving for yourself, or for the next generation, in real money.

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